The photo-sharing app has come up with Instagram Ads for Reels, and the change has been made part of the platform after long testing.
The company started showing ads to reels in select markets a few months ago, and now the reel ad has been launched for all users.
Users in the app already see ads in stories and feed, and now ads will also be shown in the new Reels tab.
Information is given in the official blog post
Instagram reported this change in the official blog post and said that businesses would be able to reach their audience better.
“These ads will help businesses reach more audiences and give users the option to discover new content shared by brands and creators,” the company wrote. “
Instagram reels ads will be vertical and full screen and will look like the ads that appear in stories.
Reels Ads will be shown in different parts of the app from where they now have the option to access reels.
New ads will be shown in the Reels tab, Reels in Stories, Reels in Explore, and Reels in Your Feed section.
In addition, if a user taps the reels in the Stories, Feed, or Explore section, he will see the full view and will also be able to scroll the reels vertically.
Option to report or hide add
Instagram will also give its users the option to control and manage the ads they see in reels.
“Like other ads that appear in the app, users will be given some controls for reels ads,” the company stated in the blog. “
That is, if the user does not like an ad, he or she will not only get the option to skip but also hide or report the ad by tapping the menu.
Digital Shops for creators
Instagram is now also going to make it easier for content creators and investors to start their digital shops.
Influencers can sell their products at their digital shop, and it is easy to list.
Recently, Facebook CEO Mark Zuckerberg said that the company is testing a new affiliate tool these days.
With the help of this tool, Instagram users will be able to pay for product promotion.
Better insights for reels and videos will appear
The app has also recently come up with insight options for reels and Instagram live videos. After the new update, creators and businesses will be able to better understand how the content shared by them is performing on the app.
After the update, creators and businesses will be shown the entire chart related to the reach and performance of their content.
The new tools will show advan
Facebook New AI tool for the comment section
Facebook has long been taking the help of Artificial Intelligence (AI) to improve its platform and has now come up with new tools.
With the help of new tools that have been created as part of the social media platform, group admins will be able to control their communities better.
Some of the new tools are designed to take an overview of posts and members and help the rest admin.
Testing of Conflict Alerts Tool
The AI tools that the social media company is testing have been named Conflict Alerts.
However, it has not been revealed when these tools will be publicly available.
These conflict alerts are similar to the existing keyword alerts feature that allows admins to set custom alerts when certain keywords or words are used in comments.
The new tools are based on machine learning models and the admin will not have to do any manual settings.
The new tools will also help in dealing with the fights in the comments
An alert will be sent to the group admins in case of a quarrel in the comments of the post made in the group.
Admins will be able to delete comments and take action after receiving alerts.
In addition, admins can get the members who are quarreling in the comment out of the group if needed.
Admins will also be able to decide how often a member can comment on a post.
No clarity on tool mechanism
The conflict alerts feature may be useful in hearing, but it is not clear at the moment how it will work.
The new AI tools comment does not provide any information on how to identify ‘continuous or unhealthy conversions.’
According to The Verge, the Facebook spokesperson has said that the company will resort to machine learning models for this and decide whether negative interaction sits in comments.
AI model Reliability
Facebook is already taking the help of AI systems to flag abuse speech and fake news.
However, these machine learning-based models are not trustworthy and sometimes even consider satire to be objectionable posts.
New tools can base certain words written in comments or conversions on whether admins should be sent alerts.
All new admin Home Page
Facebook is also offering a brand-new admin homepage for groups with a new Suite.
This homepage will act like a dashboard showing an overview of ‘posts, members and reported comments’.
In addition, new group members will also be shown to the admin, along with ‘posts, comments or other activities made in the group on behalf of the member’ can also be seen simultaneously.
The admin assist feature associated with automated moderation is also in the testing phase.This entry was tagged Facebook, Instagram. Bookmark the permalink.
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